Asked and
answered.
What the scan checks, what the app writes, what it will never write, and where to audit the scoring for yourself.
What does the free scan actually check?
It reads your public storefront and scores it against all four pillars — SEO, AEO, GEO, AIO — using the same published criteria the paid product uses. No install, no signup, and nothing is written to your store. Every criterion and weight is published.
Do you change my product titles or descriptions?
No. Writes are confined to one dedicated metafield namespace, and every other mutation is refused at the API client before the request is issued — an allowlist, not a policy. Your own copy is never a write target. How the contract is enforced.
What happens if I uninstall?
Revert removes what we added and nothing else. It has been proven byte-for-byte on real products — the catalogue hash before the write and after the revert are the same value.
Which permissions do you ask for?
Three, on Shopify’s own consent screen: read_products, write_products and read_inventory. Notably we do not ask for permission to edit your theme, which is why enabling the storefront JSON-LD block is something you switch on yourself.
How is pricing decided?
By catalogue size, never by discipline. All four pillars are in every tier — $99/mo at the smallest band and $599/mo at the largest, with 100–2,000 enrichments included per month depending on tier. The full table.
Is anything gated behind an upgrade?
Not a pillar. Attachments exist for things like agent traffic attribution and competitive benchmarking, but no tier withholds SEO, AEO, GEO or AIO from you.
What is the Founders Protocol?
A hard cap of 50 stores, paid once rather than monthly, granting the Growth tier for the life of the store. When it is claimed out it does not reopen. Full terms and the live count.
Which AI crawlers do you check?
10, by name, against your robots.txt: GPTBot, OAI-SearchBot, ChatGPT-User, ClaudeBot, anthropic-ai, PerplexityBot, Google-Extended, Applebot-Extended, Bytespider, CCBot. A blocked crawler is a hard exclusion rather than a ranking penalty, which is why it is scored separately from catalogue quality.
Can I see how the score is calculated?
Yes — that is the point of publishing it. The rubric lists every check, its weight and why it is weighted that way. Read the methodology.
Do you work with platforms other than Shopify?
Not today. The read and write layers are built against Shopify’s Admin API.
